Convivium for Crowne Plaza

Brand Identity

Project overview Close

We were asked to create the brand identity for a high-end dining membership club at Crowne Plaza London – The City. The brand name, Convivium, is based around the key theme of enjoying good food through social eating and sharing. The hotel offers an eclectic mix of destination dining including the award-winning restaurant Refettorio directed by Michelin-starred Chef Giorgio Locatelli. We created the identity, branded items and all marketing collateral.